Frequently asked questions
Everything you need to know about seasonal color analysis and our tool.
About seasonal color analysis
Seasonal color analysis is a method of identifying the colors that harmonise with your natural coloring — skin undertone, hair color, and eye color. Developed in the 1980s by Carole Jackson, it groups people into four seasonal palettes: Spring, Summer, Autumn, and Winter. Wearing your seasonal colors makes you look more radiant, awake, and put-together.
Spring: warm, light, and clear — golden skin, warm hair, bright eyes. Summer: cool, soft, and muted — pink undertones, ash hair, blue or grey eyes. Autumn: warm, deep, and earthy — golden or olive skin, rich warm hair. Winter: cool, deep, and clear — strong contrast between features, cool undertones.
The 12-season system divides each of the four main seasons into three sub-seasons — for example, True Spring, Light Spring, and Warm Spring. Each sub-season has a more specific palette. Our tool identifies your broad 4-season type, which is the most useful starting point. Explore the sub-seasons on our individual season pages.
Your seasonal color type is determined by your natural coloring, which changes slowly over your lifetime. Significant changes like greying hair or extreme sun tanning can shift your season slightly. If you color your hair, test based on your natural color for the most accurate result.
The photo analysis tool
The tool uses Google's MediaPipe FaceMesh to map 468 landmarks across your face. It then samples pixel colors from three zones: your cheek area (for skin undertone), eye region, and hairline. These color values are converted to warmth scores and combined with your skin lightness to classify your season.
In good natural daylight with a clear, unfiltered photo, accuracy reaches 75–85%. Lighting quality is the biggest variable — yellow indoor light pushes everyone toward warm, making the tool think you have warm undertones when you may not. For best accuracy, take a photo near a window in daylight, no filters, no heavy makeup.
A clear selfie in natural daylight works best. Face the camera directly. Hair should be visible at the top of the frame. Remove glasses. Avoid heavy makeup. Do not use filtered or edited photos. The photo can be an existing photo from your camera roll — it does not have to be taken fresh.
Light or no makeup gives the most accurate result. The tool reads your natural skin tone and the colors around your eyes and hairline. Heavy foundation, bold lipstick, or strong eye makeup can skew the skin and eye readings. If you want the most accurate result, test with bare skin.
Privacy and data
No. Your photo is processed entirely in your browser using WebAssembly-based AI. It never leaves your device, is never transmitted over the internet, and is never stored anywhere. The photo exists only in your browser's memory while you are using the tool and is discarded when you navigate away or close the tab.
No biometric or image data is collected. If you enter your email address to receive your color guide, we store that email address and your color season result. We never sell or share your data with third parties. See our Privacy Policy for full details.
The tool requires an internet connection to load the MediaPipe face detection library on first use. After the library has loaded, the actual analysis runs entirely locally in your browser. If the library has been cached from a previous visit, the photo analysis may work without a live connection.
Results and accuracy
Try both the photo tool and the quiz and compare results. If they agree, you can be confident in the result. If they differ, the quiz tends to be more reliable because it removes the lighting variable. You can also browse our four season guide pages and see which palette resonates most instinctively.
Your broad season is relatively stable, determined by your bone structure and underlying skin tone rather than surface changes. That said, significant greying, changes in hair color, or extreme differences in sun exposure can shift you toward a slightly different sub-season. If your hair has gone significantly grey, retest — grey hair often shifts people toward a cooler season.
Yes — color analysis applies equally to men. The same seasonal logic applies: warm or cool undertones, depth of coloring, and intensity of features. We have a dedicated color analysis guide for men with male-specific recommendations for clothing, suits, ties, and grooming.
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